Samsung Investing $10.8 Billion in QD-OLED TV Production

[Tsing]

Samsung is finally gearing up for OLED-based televisions. The Korean giant has formally announced its decision to invest $10.8 billion in QD-OLED TV R&D and production lines, paving the way for big-screen displays that should equal or best LG's offerings.

According to DSCC, Samsung's QD-OLEDs will offer several advantages compared to LG's current WRGB (four subpixels + color filters) system. Samsung will be able to use three sub pixels and only two emitting layers (LGD uses four), and so its stack will include 13 layers compared to 22 layers in LGD's TVs - which means fewer deposition stages, improved yields and lower material costs.

 

[Strelok]

They’ll still probably cost more than LGs though.

 

[AntiQuark]

Thats going to need a lot of telly sales!

 

[JosiahBradley]

If they can make OLED brighter I may actually switch to Samsung for once. But I watch in a blacked out room so it's not super needed. I really want them to solve burn in first.

 

[Maddness]

If you can't beat em, join em. About time Samsung did this. To my eyes OLED just looks so much better.

 

[Zarathustra]

Wait, didn't they recently drop out of the OLED market to focus on QLED?

They should really make up their minds what they want to do

 

[Grimlakin]

Wait, didn't they recently drop out of the OLED market to focus on QLED?

They should really make up their minds what they want to do

Samsung is so big that while one division was dropping out of OLED another was ramping up. That's all.