Ubisoft Announces “Record High Player Engagement” for Skull and Bones as Season 1: Raging Tides Launches Worldwide

[Tsing]

Skull and Bones, the new action-adventure game from Ubisoft Singapore, has achieved "record-high player engagement" since its launch on February 16 for Windows PC, PS5, and Xbox Series X|S, Ubisoft has announced.

See full article...

 

[MadMummy76]

How high?
Record high!
Yeah, but what does that mean actually?
.... it's really high trust us bro!

 

[Ditchinit]

Empty metrics are meaningless.

Define "player engagement". Does install+uninstall = engagement?

 

[Grimlakin]

Wernt they just saying horrible engagement the game is a flop just last week?

 

[Denpepe]

Wernt they just saying horrible engagement the game is a flop just last week?

Sales were bad, seems the couple players who got the game realy like to play it.

 

[Brian_B]

It's like Famous Daves: World Famous BBQ, winner of the best BBQ from a Restaurant named Dave 18 years running!

 

[MadMummy76]

Wernt they just saying horrible engagement the game is a flop just last week?

They released addon content + there is a free trial going on. I'm sure that has nothing to do with "record high engagement"

 

[Peter_Brosdahl]

Yeah, I was thinking the same. I did the post on the weekend where it was reported they'd only had roughly 850K players, which included those who were playing using the free 8-hour trial offer. @DrezKill reminded how they marketed this game as AAAA so 850K is pretty abysmal imho since most AAA games are in the millions within a week or so. Gotta love those marketing/PR folks though for spinning things any way they can to save a sinking ship.

 

[Peter_Brosdahl]

oh hey, what do you know?

Despite low sales, Skull & Bones reportedly achieved “record player engagement” - KitGuru

Described by Ubisoft’s CEO as a AAAA experience, Skull & Bones finally released earlier this mon

www.kitguru.net

 

[MadMummy76]

This makes me wonder which gaming publisher is the most out of touch with players?
UBISOFT, Square Enix, or Embracer?
Those are my nominees.

 

[Peter_Brosdahl]

This makes me wonder which gaming publisher is the most out of touch with players?
UBISOFT, Square Enix, or Embracer?
Those are my nominees.

I'd throw EA in there as well.

 

[Denpepe]

I'd throw EA in there as well.

yeah, cancelling the respawn SW fps was a bad move imo.

Also let's not forget 2k games

 

[MadMummy76]

Also capcom with their anti modding campaign as of recently.