Blizzard Entertainment CEO Says “Rebuilding Your Trust” Is Top Priority Now

Peter_Brosdahl

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Blizzard Entertainment CEO Mike Ybarra has published a lengthy post outlaying actions the company is taking to improve itself in moving forward. Titled “Putting our teams and players at the forefront of everything we do,” it was posted on the company’s Inside Blizzard blog and lists rebuilding trust as a top priority.



“Our top priority—now and into the future—is the work we are doing to rebuild your trust in Blizzard.”



Rough Times in 2021



To say that Activision Blizzard traversed a rocky road in 2021 would be an understatement. From lawsuits over allegations of sexual misconduct and harassment to the laying off of QA contractors at Raven Software, and a walkout that called for the resignation...
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If all senior management and execs that were there for all the years shady sh!t was going on aren’t removed, trust will never be earned back. You can’t allow what took place and make it all better by saying “Our bad, please give us another chance.” They had multiple chances to accept responsibility and all Kotick did was make things worse. Now he wants this acquisition so he can get his $300M payout. Scum.
 
MadMummy76 said:
What trust? There was never trust. Blizzard made a few good games in the nineties, they were toxic ever since.
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Sad but true. I had checked out of gaming, in general, for a while during the 90s, and when I got back into it during the end of the 90s I wanted to get Gauntlet legends on PSone but it sucked. I had been playing with friends on N64 and was really impressed. Meanwhile Diablo came out I I really enjoyed it and played until I finished it.

On the flip side, I had really good memories of Activision from the 80s. Seriously, their 8-bit cartridges were steps above those of the console manufacturers they made them for.

Fast forward to present times and I can't recognize either beyond their legalized assimilated names. Neither part of either company resembles anything I would know. I hope for the best since both have reached such lows.
 
They should just cut the bullshit and get back to making entertaining games. That's literally all I ask for out of game developers. Limit your microtransaction **** to cosmetics, but don't screw over the people who don't want to pay for that crap. If you want to create DLC, just be reasonable about the price/content ratio. Surprisingly, Mass Effect 3's original run is really the correct way to do DLC. Multiplayer DLC's were always free so as not to divide the community. Single player DLC's like Leviathan and the Citadel DLC added to the base game and gave you content that was reasonable for the amount spent on them.

There were weapon and cosmetic packs that were entirely optional and cost less than major single-player DLC missions. When the ending turned out to be a piece of ****, the company's fix for it was free. As it should have been. It wasn't all necessarily as good as it could have been but it was priced fairly for the most part and you only had to get what you paid for. The only blemish on their DLC record for the game was the "From Ashes DLC" which was a day one DLC that was clearly cut content from the original game that was more or less integral to it. It came with the deluxe edition of the game but not the base one. BioWare and EA caught a lot of flak for it and straightened up after that.

People whined about Cyberpunk 2077's first DLC drop but as it was free, I didn't mind it. Not that any of the cosmetic items or the car were worth a ****, but it was fine given the cost. They can't all be winners.
 
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