NVIDIA GeForce NOW Is Introducing a Monthly Playtime Cap for Paid Members

Tsing

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NVIDIA has announced that GeForce NOW will be rolling out a 100-hour monthly playtime allowance for paid members starting in 2025 so it can continue providing "exceptional quality and speed," as well as shorter queue times for its cloud gaming service.

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This is what you do when you are the worlds biggest company (and want more compute space for your AI)
 
Well, to be fair, that breaks down to ~25 hours per week, give or take those months with overlapping weeks, and isn't the worst. Younger folks with time to burn will be affected the most while those of us with families, jobs, and other responsibilities probably wouldn't notice. I don't have this service nor plan to but at most, I usually am only able to game 5-10 hours a week and there are many when I don't at all.
 
Well, to be fair, that breaks down to ~25 hours per week,
Well. They are charging a subscription for access, not charging by the hour. So how much time you actually game ~should~ be inconsequential.

If they want to limit the time they should change the business model. But they won’t because what you describe is the typical use case.

This won’t affect many (most?) users at all, but it still sends a horrible message about what exactly you are paying for with the subscription. I can’t imagine the amount of bandwidth you’d be chewing through at 100+ hours of game streaming either
 
A gaming service that limits those who are most interested in gaming (younger folks with the time do do it a lot) seems like a fail to me.

Makes you wonder if they are actively trying to kill it.

This way they can blame gamers, shut the service down, and double down on their focus on AI because - you know - they are "no longer a graphics company".
 
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