Wow. And there I was thinking that water cooling may no longer be necessary...
Thought process:
I got into water cooling because I wanted to get the most out of my overclocks, and also didn't want to listen to loud fans.
The thing is, overclocking gets more and more difficult every generation due to how smaller process nodes tend to scale less well with voltage, and due to how manufacturers are much better at binning these days than back in the day.
Also, air cooling solutions are much more effective these days.
I remember back when I randomly won the silicone lottery with a GTX470. I had it running at above 480 performance levels, but the stock blower cooler sounded like an absolute hair dryer.
Fast forward to last night. I repasted and reinstalled the air cooler on my old Pascal Titan X because it might be easier to sell that way (water loops are common on latest gen hardware, but who wants to run a water loop on older stuff?) I was impressed at how civilized the air cooler on that thing was both at stock speeds, and even if manipulated to run at 100%.
I was thinking to myself, with perf per watt increasing with every node, and overclocking becoming less and less of a thing, and air coolers being so much more civilized than they used to, maybe water cooling is slowly just becoming more trouble than it is worth?